Job Title: Marketing and Communications Analyst (Specialist)
Location: Ivy Tech Community College - Indianapolis Campus
Job Type: Full-time
Classification: E-1
Salary Range: $50,000 -$55,000 (based on experience)
Reports To: Executive Director of Marketing and Communications
Who We Are:
We are a diverse open-access college that fuels Indiana’s economy through excellence in teaching and proactive engagement with industry and community partners, embedded in a culture of innovation that empowers all students to learn and succeed. We are “higher education at the speed of life!”
Our Values:
• Empathy: We stand with our students, partners, and communities.
• Integrity: We treat all with dignity and respect.
• Accountability: We deliver on our commitments.
• Agility: We innovate, iterate, and transform.
• Connectivity: We connect with partners to strengthen communities and ensure student success for all.
About the Role:
At the direction of the Executive Director of Marketing and Communications for Ivy Tech Community College’s Indianapolis campus, the Marketing and Communications Analyst supports marketing and communications functions as they relate to the overall list of projects and client requests, regarding the analyzation of and managing “traffic” and production, as well as graphic design.
It often takes a variety of team members and/or departments to complete a creative or marketing request, and we need a time-management pro who will help our team and other departments organize projects and deliverables for internal and external clients. This role is the go-between person for the team and project stakeholders who will be fielding, analyzing, and assigning requests, managing deadlines, and delivering final products.
To make sure all initiatives are finished on time and with high quality, this role requires standout soft skills, such as communication and organizational expertise. It also requires the ability to keep calm under pressure. Juggling a variety of projects can be stressful, and a successful traffic manager can’t afford to get flustered with looming deadlines. Being able to adapt to new demands and unexpected delays is key.
The Opportunity
The Marketing and Communications Analyst plays a critical role in managing the intake, organization, and execution of marketing and communication projects on behalf of Ivy Tech. Reporting directly to the Executive Director of Marketing and Communications, this position serves as a central coordinator—ensuring that creative and communications efforts are delivered on time, aligned to brand standards, and executed with quality and efficiency.
This individual excels in project management, stakeholder communication, and agile task execution, functioning as the operational backbone for the team. The Analyst will collaborate with internal departments, faculty, external agencies, and vendors to manage timelines, balance competing priorities, and support the creative development process.
Required Skills & Core Competencies
- Exceptional organizational and time management skills with the ability to manage multiple priorities under tight deadlines
- Strong interpersonal skills and the ability to collaborate effectively with a variety of stakeholders
- Analytical decision-making and strong prioritization skills
- Outstanding verbal and written communication abilities
- Proficient in creative problem-solving and resourceful execution
- High attention to detail and commitment to quality assurance
- Demonstrated initiative and accountability in independent work environments
- Technological aptitude and comfort with digital tools and evolving platforms
- Working knowledge of marketing, communications, and media relations best practices
- Ability to foster a workplace that reflects the broad backgrounds of Ivy Tech’s student and employee populations
Preferred Experience & Technical Proficiency
- Project management software (e.g., Workzone, Basecamp)
- Creative and design tools (e.g., Adobe Creative Suite, Canva)
- Email marketing platforms (e.g., Salesforce Marketing Cloud or similar)
- CRM systems and survey tools (e.g., Qualtrics)
- Microsoft Excel and other Office applications
- Photography and videography capabilities a plus
Key Responsibilities
The following is not to be construed as an exhaustive list. Other duties logically associated with this position may be assigned. All responsibilities will be conducted within the parameters of the Family Educational Rights and Privacy Act (FERPA), other applicable regulatory requirements, and professional standards.
- Intake, analyze, and assign marketing and communications requests in accordance with project priorities and institutional timelines.
- Oversee and maintain project management tools; serve as the primary contact and trainer for stakeholders using the software.
- Partner cross-functionally with external agencies, vendors, and internal clients to ensure consistent project flow and service delivery.
- Manage and track the development and distribution of promotional materials and marketing collateral.
- Maintain promotional item inventory and support event collateral readiness.
- Administer finance-related tasks such as purchase order creation, invoice processing, and expense tracking.
- Provide ongoing support for campus-wide marketing efforts as assigned.
Education & Experience Requirements
- Associate degree in Marketing, Communications, Journalism, Design, Public Relations, or related field; or
- 3–5 years of relevant professional experience in a marketing or project coordination role
Ideal Candidate Attributes
- Detail-oriented and meticulous
- Creative and innovative thinker
- Proactive and self-motivated
- Calm under pressure and adaptable to change
- Results-driven with a service mindset
Must demonstrate ability to promote an environment that reflects the broad backgroundsrepresentedbyourstudentsandemployeesandwhicheveryindividualfeels respected and valued.
Ivy Tech Community College is an accredited, equal opportunity/affirmative action employer. All qualified applicants will receive consideration for employment without regard to race, color, ethnicity, national origin, marital status, religion, sex, gender, sexual orientation, gender identity, disability, age or veteran status. As required by Title IX of the Education Amendments of 1972, Ivy Tech Community College does not discriminate on the basis of sex, including sexual harassment in its educational programs and activities, including employment and admissions. Questions specific to Title IX may be referred to the College’s Title IX Coordinator or to the US Department of Education Office of Civil Rights.
